How We Work

Our Process

How We Work

Our Process

A practical approach from strategy through execution.

Every organization has different marketing needs, but our approach is straightforward: understand what you already have, identify where the biggest opportunities are, and build a clear strategy around them. From there, we handle the execution needed to turn that strategy into stronger marketing, visibility, and new business.

Generally, our process breaks down into the following steps:

1. Discovery & Assessment

We start by understanding your organization, audience, goals, and current marketing, including the expertise, client work, content, ideas, and resources you already have to work with.

2. Strategy & Planning

From there, we identify where to focus and develop a practical strategy that connects your brand, website, content, social media, search, and broader digital presence around your goals.

3. Build & Execute

We put the strategy into practice, from websites and branding to content, thought leadership, SEO and AI visibility, lead generation, and digital operations. We don’t just hand you a plan; we also do the work.

4. Connect & Amplify

We get more from what you’re already doing by turning ideas, expertise, client work, events, and existing content into marketing that can work across multiple channels and reach a wider audience.

5. Measure & Improve

We monitor what’s working, refine what isn’t, and continually look for ways to strengthen your marketing, visibility, and ability to generate new business over time.

A practical approach from strategy through execution.

Every organization has different marketing needs, but our approach is straightforward: understand what you already have, identify where the biggest opportunities are, and build a clear strategy around them. From there, we handle the execution needed to turn that strategy into stronger marketing, visibility, and new business.

Generally, our process breaks down into the following steps:

1. Discovery & Assessment

We start by understanding your organization, audience, goals, and current marketing, including the expertise, client work, content, ideas, and resources you already have to work with.

2. Strategy & Planning

From there, we identify where to focus and develop a practical strategy that connects your brand, website, content, social media, search, and broader digital presence around your goals.

3. Build & Execute

We put the strategy into practice, from websites and branding to content, thought leadership, SEO and AI visibility, lead generation, and digital operations. We don’t just hand you a plan; we also do the work.

4. Connect & Amplify

We get more from what you’re already doing by turning ideas, expertise, client work, events, and existing content into marketing that can work across multiple channels and reach a wider audience.

5. Measure & Improve

We monitor what’s working, refine what isn’t, and continually look for ways to strengthen your marketing, visibility, and ability to generate new business over time.

Current & Previous Clients

Schedule a Free Consultation

How we work

Rubix is designed to fit into your organization where you need us most.

We can take the lead on your marketing, work alongside your existing team, manage ongoing content, or step in for a specific project. In every case, you’ll have a dedicated point of contact responsible for keeping the work aligned, connected, and moving forward.

Depending on your needs, we typically work in one of the following ways.

How we work

Rubix is designed to fit into your organization where you need us most.

We can take the lead on your marketing, work alongside your existing team, manage ongoing content, or step in for a specific project. In every case, you’ll have a dedicated point of contact responsible for keeping the work aligned, connected, and moving forward.

Depending on your needs, we typically work in one of the following ways.

Marketing Lead

Strategic direction and execution without a full-time hire.

For organizations that need someone to take ownership of their marketing, Rubix can serve as an external marketing lead, setting strategy and overseeing execution across your brand, website, content, social media, SEO and AI visibility, lead generation, and digital operations.

Marketing Manager

An extension of your team.

For organizations with an established direction but limited internal capacity, Rubix provides hands-on management and execution across your marketing, working alongside your team to keep priorities moving and the different pieces working together.

Content & Thought Leadership

Get more from the expertise you already have.

We turn your expertise, ideas, client work, events, and ongoing developments into content across executive and company LinkedIn, websites, articles, case studies, newsletters, gated content, and other channels, without putting another content workload on your team.

Project Based Services

Focused expertise for specific initiatives.

For organizations with a defined need, Rubix provides strategy and hands-on execution for projects including websites, branding, content, SEO and AI visibility, lead generation, and digital operations.

Marketing Lead

Strategic direction and execution without a full-time hire.

For organizations that need someone to take ownership of their marketing, Rubix can serve as an external marketing lead, setting strategy and overseeing execution across your brand, website, content, social media, SEO and AI visibility, lead generation, and digital operations.

Marketing Manager

An extension of your team.

For organizations with an established direction but limited internal capacity, Rubix provides hands-on management and execution across your marketing, working alongside your team to keep priorities moving and the different pieces working together.

Content & Thought Leadership

Get more from the expertise you already have.

We turn your expertise, ideas, client work, events, and ongoing developments into content across executive and company LinkedIn, websites, articles, case studies, newsletters, gated content, and other channels, without putting another content workload on your team.

Project Based Services

Focused expertise for specific initiatives.

For organizations with a defined need, Rubix provides strategy and hands-on execution for projects including websites, branding, content, SEO and AI visibility, lead generation, and digital operations.